Hire an expert!
From providing swift customer service to rolling out ad campaigns, the role of social media manager isn’t something to pass off to an intern or treat as an afterthought. In fact, a well-qualified social media manager could be the key to a positive ROI from your social efforts as you give your presence the attention it deserves. The problem? Not all businesses are exactly clear on how to hire a social media manager. The position itself is relatively young and qualified candidates aren’t always easy to spot. Meanwhile, defining that “perfect” candidate is difficult as every business varies in terms of their needs, goals and budgets. The good news? Top talent is out there: it’s just a matter of honing your hiring strategy. That’s exactly why we put together this guide for recruiters breaking down how to hire a social media manager.This might seem like a no-brainer, but the lack of a concrete goal is almost universal among those who struggle with social marketing.
You need to have your priorities sorted out from the start, especially when there’s money involved. For example:
Are you on the hunt for a fatter follower count?
In need of a Facebook ad wizard?
Want someone to wrangle all of your customer service concerns?
All of the above, perhaps?
Let one of our social media expert solve these problem for you.